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WestJet and Pacific jointly launch a new air service in Canada

WestJet, a low-priced airline service based in Canada, has declared its air service WestJet Link that is expected to function under the capacity purchase deal with Pacific Coastal Airlines Limited, a privately-owned airline service based in British Columbia. According to reliable sources, the new air carrier will link the communities of Lethbridge, Medicine Hat, and Lloydminster with communities of Prince George and Cranbrook via the WestJet network at YYC Calgary International Airport. It has also been observed that bringing new passengers from these communities offers more avenues for the WestJet to support additional long-haul journeys and is predicted to contribute enormously toward the company’s overall growth strategy.

As per sources, all the flights of WestJet link are anticipated to be operated via Pacific Coastal Airlines Limited through use of the latter’s 34-seat Saab 340B airplane fleet. Apparently, it has also been decided that the frequency of the flights will be considerably less on holidays and weekends. The new flight services provided by the former with a large seating capacity is forecast to create a strong consumer base for the firm in Calgary, as per experts. Industry analysts have further projected that the partnership between the Canadian airline carrier giants will help in creating a strong presence across the country.

The strategic move has been reportedly aimed at providing more travelers in Canada with the travel facility at low charges. According to a key official at the WestJet, the airline will help in effectively connecting communities and offer greater alternatives for tourists. Reportedly, even the officials of Pacific Coastal Airlines Limited have stated that the collaboration will connect many new communities to the WestJet network and help in further expanding the airline business. As per expert forecasts, the alliance is expected to increase the competition across the low-cost air carrier industry in Canada.

Dhananjay Punekar: